Kentucky Fried Chicken ® was founded by Colonel Harland Sanders (born on September 9, 1890) at the age of sixty-five. KFC ® is one of the largest business of global food service industry and is widely known around the world as the face of Colonel Sanders.
Each year, more than a billion chicken dinners are served featuring KFC ® Colonel's "finger lickin 'good" special recipe. Currently Colonel industry has spread to more than eighty countries and territories worldwide.
The story of Colonel Sanders.
At 6 years old, his father died. His mother was not able to work again, and young Harland had to keep his younger brother who was only 3 years. With this condition he had to cook for her family. At age 7 she was a good cook cook at several places. At age 10 he got his first job with a salary farm near $ 2 a month. When he was 12 years old his mother remarried and he died at home near Henryville, Ind.. Harland change jobs for several years, first as a parking at the age of 15 years in New Albany, Ind.., And then as at the age of 16 years in the army sent for 6 months in Cuba. After that he became a fireman, studied law by correspondence, practiced in the courts, insurance, ferry operators, tire salesman and service station operators.
At the age of forty, Colonel Sanders started cooking for tourists in the shop who is located in Corbin, KY. However, rather than coming to service their cars, hundreds of people started coming to the station, Colonel specifically for food. So he expanded the new-and-coming businesses to move across the street to the hotel and restaurant that seated 142 people. When cooking here, Colonel Sanders perfected blend of eleven secret herbs and spices for a special recipe that is still used today.
With a special cooking techniques, Sanders' station became famous and he is recognized for exceptional cuisine by the Governor at that time, Ruby Laffoon in 1935 when he made a Kentucky Colonel; the name of Colonel Sanders. In 1939, Colonel Sanders 'won the top restaurants in Duncan Hines' "Adventures in Good Eating."
After a remarkable start-ups in 1952, the Colonel devoted himself for the rest of his life to the chicken franchising business. To spread recipe famous, he states in his car stretches from small businesses in Kentucky to cook the chicken for restaurant owners and employees. If you love other people as customers, the Colonel made a deal with the establishment, saying that they would pay a nickel for every chicken they sold in their restaurants. So many restaurants agrees that by the year 1964, the Colonel has more than six hundred franchised outlets in the United States and Canada for the chicken. Also in 1964, Colonel Sanders decided to sell its interest in the United States companies to small changes (only U.S. $ 2 million) for a small faction of investors, such as John Y. Brown Jr., Governor of Kentucky from 1980 to 1984. However, Colonel Sanders continued to be a public spokesman for KFC ® and in 1976, he was appointed second in the celebrity world's most identifiable by an independent survey.
With this new group of investors carry out the Corporation, KFC ® expanded and matured quickly. Corporation listed on the New York Stock Exchange on January 16, 1969, just three years after it went public on March 17, 1966. Then, after the company's KFC ® was acquired by Heublein Inc. on July 8, 1971 for $ 285 million, the company evolved into a franchise and has 3,500 restaurants around the world.
Subsequently, Heublein Inc.. the next one was acquired by RJ Reynolds Industries, Inc. (now RJR Nabisco, Inc.) in 1982, making Kentucky Fried Chicken ® a subsidiary of Reynolds. After that, in October 1986, PepsiCo, Inc. made a purchase of $ 840 million of RJR Nabisco, Inc.
However, in January 1997, PepsiCo, Inc. revealed that it would make KFC ® and other small quick-service restaurants - Taco Bell and Pizza Hut - into an independent restaurant company known as Tricon Global Restaurants, Inc. The company also stated that it would change the name corporation Yum! Brands, Inc. in May of 2002. The company, which currently owns A & W All-American Food Restaurants, KFC, Long John Silvers, Pizza Hut and Taco Bell restaurants, is the world's premier restaurant company in terms of system units, has a stifling 32,500 units in more than one hundred countries and regions .
Unfortunately, having traveled 250 thousand miles a year visiting restaurants around the world, Colonel Sanders died of leukemia on December 16, 1980 at the age of ninety years.
Interestingly enough, a very large global companies, all started with just a man aged sixty-five years and a chicken.
The Secret Recipe
For years, Colonel Harland Sanders brought the secret formula for Kentucky Fried Chicken in his head and the spice mixture in his car. Today, the recipe is locked away in a safe in Louisville, Kentucky. Only a handful of people who know, and each is obligated to strict confidentiality by contract.
Colonel developed the formula back in the 1930's when he operates the Sanders Court & Cafe restaurant and motel in Corbin, Kentucky. There, blend of 11 herbs and spices are first developed a loyal customer.
"In those days, I mix by hand spices like mixing cement on a specially cleaned concrete floor who on the back porch in Corbin," recalls Colonel. "I use a spoon to make a tunnel in the flour and then carefully mixed with the herbs and spices."
Evolution of KFC logo
In April 2007, KFC unveiled their logo today in which the Colonel took off the white coat for a red cook's apron. The new logo includes bolder colors and better defined the face of the late founder of Kentucky Fried Chicken, which will keep the bow tie, classic black, glasses and beard. The logo changed only for the fourth time in 50 years, and for the first time in nearly a decade. A smiling Colonel is featured against a red background that matches his red apron, with the KFC brand name in bold black letters under the chin.
The company also began using its original name Kentucky Fried Chicken again for packaging, signage, and advertising in the United States as part of a corporate re-branding program; restaurant newer and renovated will have a new logo and name while the stores are older will continue to use of signage in 1991. In addition, the company continues to use the abbreviation KFC freely in the ad. International company was still known as KFC.
In 2006, KFC claims to have made the first logo visible from outer space, though Readymix has had one since 1965. KFC says "It marks the official debut of a massive global re-image campaign that will kontemporasi + 14 000 KFC restaurants in over 80 countries over the next few years." Logo is constructed from 65,000 square foot single-sized box, and it took six days on site to building in early November. The logo measured a record-breaking 87,500 square feet (8,129.0 m²), and placed in the Mojave Desert near Rachel, Nevada.
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