Every time we travel activity can not be separated with the shoes we use, the shoe now become a trend today's teenagers. Brbagai brand of shoes they wear for the sake of appearance to look like a shoe well ... this one shoes Adidas shoes are a favorite teens now, but behind the success of adidas shoes on the market now would be helpful to know the history of the name and logo of adidas:
History of Adidas:
The history of a very famous brand shoes was started in 1920 by Adi (Adolf) Dassler in his mother's laundry room. Adi Dassler's time to make a small project by making sports shoes. Because of the high quality of the shoes it produces, eventually a small business is coming to fruition. In 1924, Adi Dassler and his brother Rudolf Dassler founded the "Dassler Brothers OGH" which later became the forerunner of Adidas now.
Adi Dassler's commitment to quality, bringing Dassler Brothers as a producer of high quality shoes, so often worn by legendary athletes for the Olympic period. Peak of fame shoe Dassler Brothers is when Jesse Owen became the most successful athlete at the Berlin Olympics in 1936 by wearing Dassler shoes made.
In 1948, Adi and Rudolf decided to split up and each one makes his own brand of shoes. Rudolf made shoe brand 'Puma' while Adi create brand 'Adidas.' Decision Adidas name derived from combining the name of Adi Dassler's first name Adi and one syllable last name Dassler of 'das' that it becomes the word 'Adidas'. Just the information that the original name of Adi Dassler was Adolf Dassler, but the Germans used to call the name of Adolf as Adi. Supported by progress in the field of broadcasting and television, adidas enjoy the benefits of sporting events like the Olympics or football, because of their 3 stripes logo is easily recognizable from afar. He also mendafarkan 3 stripes logo as a trademark of adidas. 3 stripes are created so that the foot is stable, but eventually became the logo
Adidas Logo Evolution:
Own use of the new Adidas logo is used in about the year 1948, at the time of the Dassler brothers parted. Visually, the Adidas logo Adidas just a letter, with the name Adolf Dassler shoes above and illustrated in the middle. With this brand, made by Adi Dassler shoes reached the point of success, with the recognition of brand athletic shoes Adidas diajang world such as the Helsinki Olympic Games, Melbourne, Rome and others. As well as the German soccer team won the football world by using Adidas shoes.
Finally, after years of victorious and experienced the vagaries of business development, in 1996, Adidas modernization by adopting the concept of 'We Knew then - We know now' more or less describes the past success and glory to this day. The new logo which used a visual form of three blocks that make up the sloping hill that illustrates the strength, durability and the future. Since then the Adidas logo never change, and still prevail today.
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